Meet the Symanto Insights Platform — the only one you’ll ever need. Save time and effort with in-depth and highly accurate insight research. Hone your competitive edge with next-gen AI technology combined with psychology for a uniquely human touch.
With Symanto’s self-service platform, you can collect the data you need from online sources. Analyse at lighting speed for deeper brand insights that go beyond sentiment and ratings.
Access millions of online reviews and extract in-depth consumer and employee insights
Leverage highly accurate sentiment on an entire text and on topic level
Get in-depth opinion analysis tailored to consumers and employees
Uncover unique user insights through psychology AI
Make better business decisions by transforming text into critical metrics within minutes
Personalise your dataset analysis model to quickly modify topics and sentiment according to your industry needs
How it works
Review collection
Collect reviews from over 75 different online data sources for integration into the server
Upload files
Transfer your own text data to the platform server from any source via Excel or CSV files
Social data service
Collect data directly from social media channels with our add-on service
How it works
Topic sentiment
Analyse sentiment based on specific aspects mentioned in your textual data
Industry package
Get accurate results from industry models for your specific business field
Translation
Benefit from the automatic translation of global data into German, English or Spanish
Refinement
Refine your results and adapt them to your specific needs
How it works
Heatmap
Compare consumer and employee sentiment across brands and products with our net sentiment heatmap
Comparison
Compare categories and topics among different values to discover relative strengths and weaknesses of a specific product
Timeline
View the development of activity, net sentiment or a topic over time and identify trends for a specific period
Sidebar
View the detected categories, topics and number of texts and the corresponding sentiment in one easy-to-read table
How it works
Psychographic insights
Identify 360° consumer and employee segmentation using the Personality Traits Theory of Carl Gustav Jung to understand what influences decision-making processes and preferences
Brand equity
See the value that a company generates from a product with a recognisable name when compared to a generic equivalent
Brand recommendation
Classify posts into Promote, Detract and Indifferent groups and understand the perceived influence of the post on others
User segmentation
Gain insights from 4 different psychographic-based segments — Loyalists, Ambassadors, Critics and At-Risks — each of which are defined by personality and sentiment tonality
At Symanto, we offer advanced text analytics for in-depth user insights that go beyond sentiment and ratings. Standard social listening tools lack the depth needed to discover critical details, including the why behind the sentiment. The metrics they offer may sound nice, but they aren’t actually actionable. With Symanto, you receive highly granular, accurate and advanced results.
In-depth insights:
Advanced text analytics turn opinion aspects into meaningful topics
Granular sentiment:
Detailed term analysis provides a richer context
Business-critical metrics:
AI prediction of NPS-like metrics results in established KPIs to measure your company against competitors
You don’t have to take it from us — find out what our clients are saying
Get in touch today and understand your data like never before.
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